If you’ve been managing multiple social media accounts, you’ve probably heard of Hootsuite — one of the oldest and most popular social media management tools. But in 2025, there are plenty of new platforms offering smarter features, affordable plans, and better collaboration options. If you’re looking to switch or explore what’s new, here are some of the best Hootsuite alternatives in 2025 worth checking out.

1. GudSho Social

A rising favorite among marketers, GudSho Social offers everything you need to plan, schedule, and manage content effortlessly. With intuitive scheduling, team collaboration, and performance insights, it’s designed for both creators and brands who want a clutter-free, modern dashboard.

Best for: Teams that need a simple yet powerful all-in-one social media management platform.

1. Buffer Known for its simplicity and clean interface, Buffer remains one of the top choices for social media scheduling. It helps you plan posts, track engagement, and even get AI-powered content suggestions.

Best for: Small businesses and freelancers who value an easy-to-use scheduling tool.

1. Sprout Social

If analytics and client management are your focus, Sprout Social is a solid alternative. It provides detailed reports, listening tools, and CRM-like features — making it great for agencies handling multiple clients.

Best for: Agencies and larger marketing teams needing in-depth insights and social listening.

1. Later Perfect for visual planners, Later makes it easy to preview your social feed, schedule Instagram Reels, and manage TikTok posts. It’s a go-to tool for creators and brands with strong visual content strategies.

Best for: Instagram and TikTok marketers who prioritize aesthetics.

1. Sendible

Sendible offers excellent tools for agencies, including client dashboards and white-label options. It supports a wide range of platforms and includes built-in Canva integration for quick design edits.

Best for: Agencies managing multiple client accounts.

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